The Express Online
17th September 2014
"Reassuringly expensive, the Liforme is the Bugatti Veyron of yoga mats. The designer James Armitage spent five YEARS creating this mat. It is a respectable 83in long so you don’t feel too greedy occupying the studio floor and at 4.2mm depth provides stability and comfort. But two features place this mat head and shoulders above the competition. First the "AlignForMe” markers on the mat allow users to correctly align during practice, an elegant and efficient design. Second, if you sweat you lose grip and thus weaken your practice but thanks to the ‘GripForMe” water-absorbent, non-slip construction, the grip is phenomenal. This mat is pricey at £100 but worth every penny."