Giving Back

Animal Welfare

Our respect for the important Yogic principle of Ahimsa (non-violence) means that we truly care about animal welfare and the humane treatment of all living beings
Official Charity Partner
A Pig and a Dog


We are very proud to support the work of the world-renowned Royal Society for the Prevention of Cruelty to Animals (RSPCA). Since its founding in 1824, the RSPCA has been fighting for legislative solutions to improve the treatment of animals in Britain and beyond. As the first global charity specifically dedicated to animal welfare, it is the RSPCA's vision to create a world where all animals are respected and treated with compassion.

With these special edition Yoga mats, we intend to raise awareness and funds to help combat the many issues affecting dogs, pigs and other animals around the World. We are donating 5%* from every sale of Liforme Zodiac Animal Yoga Mats from to the RSPCA to prevent cruelty, promote kindness, and help alleviate the suffering of all animals, everywhere.

Our Contribution

5% from every sale of Liforme Zodiac Animal Yoga Mats from this site will be donated to support our Official Charity Partner, the RSPCA

Find out more about our donations to the RSPCA

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Dog Mat
Dog Mat

Where does this money go?

Straight to the RSPCA which work tirelessly to support animal welfare, to prevent cruelty, promote kindness and help alleviate suffering of all animals, everywhere.

Visit their site

"Animal welfare is a cause that is close to our hearts at Liforme. Yoga helps us realise that all living beings are interconnected. It’s our responsibility as humans to make sure that all the inhabitants of this planet have the opportunity to lead their lives free from cruelty and neglect."

- James Armitage,
CEO and Founder

*Full transparency. This sum excludes discount and payment processing fees. RSPCA Trading Ltd pays all its taxable profits to the RSPCA. The RSPCA name and logo are trade marks of RSPCA used by Liforme under licence from RSPCA Trading Ltd. The RSPCA is a registered charity in England and Wales no. 219099.